In January 2015 our CEO Rudi Skogman found his dream apartment. To afford the new apartment he had to sell his old flat. After some price negotiations the apartment was sold and the real estate broker cashed in a 70 000 kr commission. Afterwards Rudi started thinking if using a broker had created any value in the process. There had to be a better (and cheaper) way to sell apartments.
In the spring of 2016 Rudi got the idea of using technology to automate most of the selling process. Soon after that Juha, Samu and Olli joined. Things started to fall in place: What if offers could be made online? What if the home valuation would be done by an algorithm? What if customer could be serverd through an online service? What if the transaction cost was a bit more reasonable? These questions lead to the foundation of Blok.
We set as our goal to create the best home selling experience in the world. By utilizing new technology we could speed up the whole process of selling your home, find the potential buyers more efficiently and keep the transaction cost at a reasonable level.
Today Blok is a fast growing startup that employs 35 people. To date we have sold over 2 200 apartments and helped our customers save over 120 million kr in commissions. Apart from the savings, the biggest reasons our customers choose Blok is the high quality of our service, a modern home selling platform and our experienced customer service.
Come and join us in writing the next chapter of Blok.